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What is a preliminary trademark search?

A preliminary trademark search is a quick search to see if there any obvious reasons a trademark cannot be registered. Increasingly these can be done by users using advanced search tools, such as those used on TrademarkDirect and LawPanel. Though not all instant result searches are equal and many are too basic. A preliminary trademark search is also sometimes called a “knock-out” search.

Updated on 23rd November 2020

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